Sunday, May 22, 2011

Pricing experiment update: Amazon rank

Back on May 9th I raised the price of my book, Dead Dwarves Don’t Dance, back up to $2.99 after keeping it at 99 cents for a couple months.
While it was at 99 cents, it reached a best overall Amazon Kindle sales rank of #333.

It also got up to the top ten for a few lists:

#4 Kindle Store > Kindle eBooks > Genre Fiction > Science Fiction > High Tech
#8 Kindle Store > Kindle eBooks > Genre Fiction > Science Fiction > Adventure

#12 Kindle Store > Kindle eBooks > Genre Fiction > Science Fiction
Since I raised the price, my overall Amazon Kindle sales rank has worsened back to #1507, but it dips back into 900s frequently.

Sales continue to slowly decline and I’ll be interested to see when/if they level out again. In the meanwhile I’m still making more than double in royalties.
Stay tuned to see how it goes.

Other reports on the pricing experiment:

4 comments:

  1. That's a tricky balance to find. It's nice making more money, but getting a better ranking might pay dividends down the road. I'm curious, how do you find the various top ten list rankings?

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  2. Jamie, go check out my book page for Dead Dwarves Don't Dance. Scroll down to Product Details and you'll see the rankings. Your book has to get into the top #100 before the sublists start showing up on your book page.

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  3. Derek, I recommended your format book to a screenwriter friend today. He's just finished a how to on screenwriting and wants to epub it in addition to print copies.

    I just passed the 10,000 sales mark from the combined sales of my 3 ebooks, the first of which went live less than 2 months ago.

    I have to believe that the fast take-off on sales was because of the .99 pricing. The business model I created for myself calls for .99 for x number of books then on some books I'll price higher eventually.

    Bigger royalties are nice, but my track record is a testament to the power of low pricing. I'm hoping for enough momentum to increase book 2 of my series when I publish it.

    At the moment, I'm getting my 4th ebook, another .99 ready to pub this week.

    Best wishes,
    Joan Reeves

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  4. From watching others, $0.99 seems to be your best bet. It may give you less royalties but, in exchange, you gain more exposure and sell more books.

    Don't get me wrong, I love your experiments! It's a very interesting take on ebook publishing.

    I think what you gain in exposure, hitting the top ten lists and selling more books will make up for what you lose in royalties.

    Best of luck!
    Angel Haze

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